Procter & Gamble Company (PG)
The Procter & Gamble Company (P&G) is a leading American multinational consumer goods corporation, established in 1837 and headquartered in Cincinnati, Ohio. With a diverse portfolio focused on personal health, consumer health, personal care, and hygiene products, P&G operates through key segments including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine, & Family Care. Known for its commitment to innovation and sustainability, the company has consistently delivered strong financial performance and maintains a robust global presence, making it a preferred stock for institutional investors seeking stability in the consumer staples sector.
Stock Price Trends
Stock price trends estimated using linear regression.
Key facts
- The primary trend is decreasing.
- The decline rate of the primary trend is 10.30% per annum.
- PG price at the close of February 5, 2026 was $158.61 and was higher than the top border of the primary price channel by $5.63 (3.68%). This indicates a possible reversal in the primary trend direction.
- The secondary trend is increasing.
- The growth rate of the secondary trend is 300.88% per annum.
- PG price at the close of February 5, 2026 was inside the secondary price channel.
- The direction of the secondary trend is opposite to the direction of the primary trend. This indicates a possible reversal in the direction of the primary trend.
Linear Regression Model
Model equation:
Yi = α + β × Xi + εi
Top border of price channel:
Exp(Yi) = Exp(a + b × Xi + 2 × s)
Bottom border of price channel:
Exp(Yi) = Exp(a + b × Xi – 2 × s)
where:
i - observation number
Yi - natural logarithm of PG price
Xi - time index, 1 day interval
σ - standard deviation of εi
a - estimator of α
b - estimator of β
s - estimator of σ
Exp() - calculates the exponent of e
Primary Trend
Start date: August 20, 2024
End date: January 29, 2026
a = 5.5196
b = -0.0003
s = 0.0269
Annual growth rate:
Exp(365 × b) – 1
= Exp(365 × -0.0003) – 1
= -10.30%
Price channel spread:
Exp(4 × s) – 1
= Exp(4 × 0.0269) – 1
= 11.37%
August 20, 2024 calculations
Top border of price channel:
Exp(Y888)
= Exp(a + b × X888 + 2 × s)
= Exp(a + b × 1,289 + 2 × s)
= Exp(5.5196 + -0.0003 × 1,289 + 2 × 0.0269)
= Exp(5.1894)
= $179.36
Bottom border of price channel:
Exp(Y888)
= Exp(a + b × X888 – 2 × s)
= Exp(a + b × 1,289 – 2 × s)
= Exp(5.5196 + -0.0003 × 1,289 – 2 × 0.0269)
= Exp(5.0817)
= $161.05
January 29, 2026 calculations
Top border of price channel:
Exp(Y1,249)
= Exp(a + b × X1,249 + 2 × s)
= Exp(a + b × 1,816 + 2 × s)
= Exp(5.5196 + -0.0003 × 1,816 + 2 × 0.0269)
= Exp(5.0324)
= $153.29
Bottom border of price channel:
Exp(Y1,249)
= Exp(a + b × X1,249 – 2 × s)
= Exp(a + b × 1,816 – 2 × s)
= Exp(5.5196 + -0.0003 × 1,816 – 2 × 0.0269)
= Exp(4.9247)
= $137.65
Description
- The primary trend is decreasing.
- The decline rate of the primary trend is 10.30% per annum.
- PG price at the close of February 5, 2026 was $158.61 and was higher than the top border of the primary price channel by $5.63 (3.68%). This indicates a possible reversal in the primary trend direction.
Secondary Trend
Start date: January 5, 2026
End date: February 5, 2026
a = -1.8874
b = 0.0038
s = 0.0110
Annual growth rate:
Exp(365 × b) – 1
= Exp(365 × 0.0038) – 1
= 300.88%
Price channel spread:
Exp(4 × s) – 1
= Exp(4 × 0.0110) – 1
= 4.52%
January 5, 2026 calculations
Top border of price channel:
Exp(Y1,232)
= Exp(a + b × X1,232 + 2 × s)
= Exp(a + b × 1,792 + 2 × s)
= Exp(-1.8874 + 0.0038 × 1,792 + 2 × 0.0110)
= Exp(4.9517)
= $141.41
Bottom border of price channel:
Exp(Y1,232)
= Exp(a + b × X1,232 – 2 × s)
= Exp(a + b × 1,792 – 2 × s)
= Exp(-1.8874 + 0.0038 × 1,792 – 2 × 0.0110)
= Exp(4.9075)
= $135.30
February 5, 2026 calculations
Top border of price channel:
Exp(Y1,254)
= Exp(a + b × X1,254 + 2 × s)
= Exp(a + b × 1,823 + 2 × s)
= Exp(-1.8874 + 0.0038 × 1,823 + 2 × 0.0110)
= Exp(5.0696)
= $159.11
Bottom border of price channel:
Exp(Y1,254)
= Exp(a + b × X1,254 – 2 × s)
= Exp(a + b × 1,823 – 2 × s)
= Exp(-1.8874 + 0.0038 × 1,823 – 2 × 0.0110)
= Exp(5.0254)
= $152.24
Description
- The secondary trend is increasing.
- The growth rate of the secondary trend is 300.88% per annum.
- PG price at the close of February 5, 2026 was inside the secondary price channel.